HeyGen vs Synthesia: AI avatar video costs compared
Official prices and published usage limits for HeyGen and Synthesia, side by side. Every number links back to the vendor’s own page and shows when we last checked it.
Prices and limits side by side
HeyGen
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Free | $0 | Billed monthly only |
Creator
| $29 | $24$288 billed yearly |
Pro (1,000 credits)
| $49 | $41Billed $488/yr (≈$40.67/mo); monthly figures rounded. |
Business
| $20 | Price not verified (The vendor doesn’t publish an annual price for this plan.)$1,428 billed yearly |
Synthesia
| Plan | Monthly | Annual (per month) |
|---|---|---|
Basic
| $0 | Billed monthly only |
Starter
| $29 | $18$216 billed yearly |
Pro
| $89 | $64$768 billed yearly |
Compare the team cost of these plans in the subscription cost calculator →
Hands-on test
Verified prices (USD)
| Plan | HeyGen | Synthesia |
|---|---|---|
| Creator | Creator (confirm heygen.com) | Starter (confirm synthesia.io) |
| Business | Business / Enterprise | Enterprise |
heygen.com/pricing; synthesia.io/pricing. Checked 2026-11-06.
Related
Pricing methodology · Calculators
Methodology label: desk research. We have not yet run a recorded hands-on test for this pair, so this page contains no scores, timings, or win rates. Instead, here are the concrete tasks we will use when we do test, and which you can run yourself on the free tiers or trials:
- A 60-second onboarding script read by a stock avatar
- Translating the same script into one other language
- Swapping the avatar and background without re-recording
For each task, note how long setup takes, how many retries you need, and whether the output is usable without manual fixes. Run the same input on both tools so the comparison is fair. We will update this section with real results once testing is complete.
Which should you choose?
- Choose if you are a solo creator or marketer who wants quick social-ready avatar clips: HeyGen.
- Choose if you build L&D or compliance training for a company: Synthesia.
- Choose if you need a free start: both have watermarked free tiers.
In short: pick HeyGen for creator and marketing videos with fast avatar and translation workflows; pick Synthesia for corporate training and internal comms at scale. If you are unsure, start with whichever free tier or trial is available and run the tasks from the hands-on section on your own material before upgrading.
Sources
Full plan details: HeyGen pricing · Synthesia pricing.